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ELF
SetupConviction 62LongConsumer DiscretionaryScan · Mon, Jul 20, 2026Bull flagchannel
ELF$79.67+8.12%
ResistanceSupportVol 14Insider sellCongress buyCongress sell5
6
Vol MA14 3.2M
Apr 20May 6May 26Jun 11Jul 1Jul 20
WSB mentions · 24h changelatest +300.00%· 4 mentions
Apr 20May 6May 26Jun 11Jul 1Jul 20
Trade plan
LongReward : Risk0.89Entry
Entry
80.41
Risk
Stop
71.22
-11.4% to stop
Reward
Target 1
88.54
+10.1% to target
Stretch
Target 2
96.67
+20.2% to T2
Risk : reward balance
Risk to stopReward to target
Levels are derived from the pattern's structure (resistance, support and ATR) — a mechanical plan, not financial advice. Size positions to your own risk tolerance.
Price79.67
Change+8.12%
Gap-0.42%
Rel volume1.81×
Avg volume3.1M
Avg $ vol225.98M
SMA 2072.39
SMA 5062.80
SMA 20080.04
Price vs 50+26.86%
Price vs 200-0.46%
MA stackmixed
50/200 cross—
Supertrendup · 64.04
RSI (14)67
MACD hist-0.12
MACD crossbear · 3d
Stoch %K / %D94 / 71
ADX (14)33
+DI / −DI29 / 14
RSI divergence—
MACD divergence—
ATR %+5.30%
ADR %5.72%
52w high146.67
52w low49.57
From 52w high-45.68%
Above 52w low+60.72%
New 52w highNo
SqueezeOff
Bollinger width27.13%
%B0.87
Donchian pos96.08%
Donchian high80.41
Donchian low61.53
AVWAP (52w high)76.45
vs AVWAP high+4.21%
AVWAP (52w low)66.88
vs AVWAP low+19.13%
OBV trendUp
Chaikin MF (20)0.30
Today vs 20d1.81×
Avg vol (14d)3.2M
Avg vol (20d)3.1M
Avg $ vol (20d)225.98M
Market cap4.74B
RS 3m (vs SPY)+0.48%
RS 6m (vs SPY)-22.24%
RS line new highNo
Trend template3/8
Technical rank57.9
1 week+6.09%
1 month+27.92%
3 months+19.23%
6 months-10.66%
1 year-28.16%
YTD+2.39%
P/E179.94
P/B4.19
P/S2.89
P/FCF24.92
EPS0.4400
Div yield—
ROE2.33%
ROA1.10%
Debt/Eq0.74
Current2.35
EV/EBITDA34.56
Gross margin70.72%
Net margin1.61%
Rev growth24.59%
EPS growth-76.52%
Price target75.81
Target upside-4.84%
Analyst ratingBuy
Institutional107.86%
Ent. value5.29B
Revenue489.5M
Net income39.38M
Gross profit347.5M
Free cash flow190.06M
IndustryPERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
ExchangeNYSE
Shares out59.44M
Employees849
ListedThu, Sep 22, 2016
Free float56.76M
Float %96.1%
Short interest11.98M
Days to cover3.1d
Short volume61.4%
Squeeze score82 / 100
Next earnings—
EPS forecast—
Last EPS vs est$0.09 vs $0.01
Last surprise+800.0% beat
Setup gradeB
Conviction62 / 100
Pattern quality89%
Tech rank57.9 / 100
Group rank68 / 100
Status laneSetting up
Setup directionLong
Pattern familyChannel
Resistance80.41
Support72.28
Days since event—
Candle confirm—
News sentiment—
Financials as of Wed, Dec 31, 2025 · quarterly.
Congress activity
Disclosed STOCK Act trades in ELF · 4 recent
| Member | Side | Amount | Traded | Filed | PTR |
|---|---|---|---|---|---|
 Markwayne Mullin senate · traded 2024-01-04 | Buy | $1K–$15K | 2024-01-04 | 2025-08-12 | |
 Rob Bresnahan house · PA · traded 2025-01-13 | Sell | $1K–$15K | 2025-01-13 | 2025-02-13 | |
Markwayne Mullin senate · traded 2024-12-18 | Sell | $1K–$15K | 2024-12-18 | 2024-12-31 | |
Markwayne Mullin senate · traded 2024-01-04 | Buy | $1K–$15K | 2024-01-04 | 2024-01-26 |
Insider activity
SEC Form 4 transactions in ELF · 3 buys · 5 sells
| Insider | Side | Shares | Value | Traded | Filed |
|---|---|---|---|---|---|
Franks Joshua Allen SVP, Operations · Common Stock, $0.01 par value · 2026-06-04 | Sell | 6.85K | $356K | 2026-06-04 | 2026-06-05 |
MARCHISOTTO KORY See Remarks · Common Stock, $0.01 par value · 2026-06-04 | Sell | 8.51K | $442K | 2026-06-04 | 2026-06-05 |
Hartnett Jennifer Catherine Chief Commercial Officer · Common Stock, $0.01 par value · 2026-06-04 | Sell | 10.32K | $536K | 2026-06-04 | 2026-06-05 |
FIELDS MANDY J See Remarks · Common Stock, $0.01 par value · 2026-06-04 | Sell | 8.46K | $440K | 2026-06-04 | 2026-06-05 |
Milsten Scott Insider · Common Stock, $0.01 par value · 2026-06-04 | Sell | 8.51K | $442K | 2026-06-04 | 2026-06-05 |
Franks Joshua Allen SVP, Operations · Common Stock, $0.01 par value · 2026-06-03 | Grant | 42.31K | $0 | 2026-06-03 | 2026-06-05 |
Milsten Scott Insider · Common Stock, $0.01 par value · 2026-06-03 | Other | — | — | 2026-06-03 | 2026-06-05 |
AMIN TARANG Chief Executive Officer · Common Stock, $0.01 par value · 2026-06-03 | Other | — | — | 2026-06-03 | 2026-06-05 |
FIELDS MANDY J See Remarks · Common Stock, $0.01 par value · 2026-06-03 | Grant | 42.31K | $0 | 2026-06-03 | 2026-06-05 |
Milsten Scott Insider · Common Stock, $0.01 par value · 2026-06-03 | Grant | 42.31K | $0 | 2026-06-03 | 2026-06-05 |
SEC filings
EDGAR filings in ELF · 4 recent
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